Why Your Listing Photos Matter

Rhonda Duffy

, Why Your Listing Photos Matter

Is it really worth the cost of hiring a professional photographer to help with the listing photos for your home? If you are selling your home, then you are likely looking for ways to maximize your money and decrease costs as much as possible. But, there are a few necessary expenses that need to be considered, and a professional photographer is one of them.

Capturing the Attention of Potential Buyers

Every good Atlanta real estate agent knows that first impressions matter, and the goal of the marketing campaign is to capture the attention of buyers who are interested in your home. Without the right photos, it is hard to make the property look attractive. Most home buyers search through online real estate listings to locate the homes they are potentially interested in.

As a person is browsing through the listings, they are making judgements about each of the homes. In a matter of seconds, a potential buyer will see a listing and decide if the home matches what they are looking for. If they see low quality photos, then they might not be drawn to that particular listing. But, professional photos can make the real estate listing look interesting. With the right photos, it is possible to highlight the nicest features of a property and really make the home stand out from the competition.

Professional vs. iPhone Photos

The digital age has made everyone think that they have the right equipment to take high quality photos. Since there is a camera built into every smartphone, many people mistakenly assume that they can just snap a few photos on their own without paying for a professional photography service. When you have a great camera on your cell phone, why spend the money for photography services?

The truth is that there is a big difference between cell phone photos and professional photos, and potential buyers will notice that difference. A professional photographer uses equipment that can perfectly capture the light in every room, and then digital editing software is added to put the final touch on each of the photos.

Additionally, a professional real estate photographer has the experience to know how the rooms need to be staged. They will have the eye to see the angles that need to be included in the photos in order to highlight the features of the home and make the rooms look bigger.

Here at Duffy Realty of Atlanta, we have the experience to know what works to quickly sell a home. Hiring a professional photographer is something that we highly suggest to each of our clients, because professional photos can make a big difference to help you quickly sell your home. For more information about other ways you can make your home more attractive to potential buyers, we invite you to contact us today: (678) 318-1700