Do you know everything that goes into selling a home? Listing your property on the real estate market is only the one step in a series of things that will help you connect with the right buyer. If you want to speed up the sale and minimize the effort, then it is essential that you consider essential marketing steps before and after the listing goes live.
The real estate market can be competitive at times, which means that you need to have a proactive real estate agent who will handle the marketing and presentation of your property. At DUFFY Realty, we have discovered some tried and true marketing techniques that are offered with our services. These are a few of the marketing strategies that we have found to be effective:
Boost the Curb Appeal
First impressions can make-or-break your chances of getting an offer on the home. The buyer will always view the exterior of the home first on the real estate listing. Also, the outside of the home is the first thing the buyer sees when they come to tour the property.
Make sure that you are setting a good impression by cleaning up the yard and preparing the exterior of the home. Put away the kid’s toys that are in the driveway, wash the porch, repaint the front door, pull the weeds, and trim the shrubs. If your schedule is too full with little league games and family activities, then consider hiring a landscaping crew to help.
Highlight the Positive Features
Have you recently made any improvements to the home, such as renovating the kitchen or putting in new flooring? Highlight these features in the real estate listing. These details can be used in the marketing materials to increase the perceived value of the property.
One of the best ways to highlight the good features is by hiring an experienced real estate photographer. You need someone who has the experience and eye to capture these details in a photo, instead of simply taking a point-and-click picture of each room.
Hire a Stager
Has your home been professionally staged? It is amazing to see how much of a difference it can make to properly stage your home. Changing out the furniture, decluttering, and using modern home décor can transform a room and make it more appealing to potential buyers.
Talk to your real estate agent for advice about improving the quality of your home. Make sure that you finish these staging efforts before the photographer comes, so that the staging can be featured in your listing photos.
Choose the Best Real Estate Team
If you want to sell your home quickly and easily, then you need to be sure that you are working with an experienced team who knows how to get it done right. At DUFFY Realty, we are the leading real estate team in the Atlanta area. We have perfected our marketing system to offer you fast and effective results. Call us today for more information: (678) 318-1700